about Jadepoint

We marry proven best practices with customized performance consulting to achieve meaningful outcomes for our diverse luxury service providers.


what we do

The luxury service industry is fascinating, dynamic, and demanding.

The daily pursuit of flawlessness while maintaining flexibility requires relentless dedication and stamina. Executives strive to balance ever-competing priorities to exceed customer expectations, achieve business metrics, and retain top talent, all while the bar is raised every year!

As a trusted strategic partner, Jadepoint intimately knows our clients’ business, while also providing a candid external perspective outside the organization’s direct line of command. Leveraging our expertise in luxury service and performance, we guide organizations to instill powerful practices that motivate enterprise-wide results. This focus generates deep customer loyalty, employee engagement, brand distinction, and market leadership.

Our proven methods enable authentic, seamless, and proactive service that catalyzes human connection and lasting memories, translating to financial success.


Jadepoint serves businesses and hotels to achieve stellar performance and strategic success

Our clients represent a diversity of global luxury service providers. People-centric enterprises with innovative leaders.

We serve the transformational leader embarking on a significant undertaking. One who envisions a world beyond reality and strives to set the industry standard. A courageous, adaptive executive who stands for excellence and refuses to let excuses or challenges derail their vision. And whose passion to serve others is infectious because they recognize that their greatest contribution is others’ growth.

These impactful leaders choose us as their partner. To provide customized expertise and best practices that achieve their meaningful outcomes.

who we serve

Luxury & Lifestyle Hotels

New openings, established properties, complex properties and collections with multiple locations.

Luxury & Lifestyle Hotels
Luxury & Lifestyle Hotels
Luxury & Lifestyle Hotels
Luxury & Lifestyle Hotels

Real Estate & Property Management

Single and multi-locations.

Private Clubs & Living Communities

Exclusive urban enclaves to multi-generational, expansive Golf and Country Clubs.

Other Service Industries

Restaurants, Wineries, Retail, Legal, Wellness/Fitness, Clinical/ Healthcare and Aviation



our founding


DIANA JEFFERY

Co-Founder & Managing Partner

ANYA LASTIRI

Co-Founder & VP, Luxury Accounts


Jadepoint was founded in 2020, during a time of worldwide upheaval, when three luxury hospitality colleagues came together to transform the luxury service industry. With a shared passion to create, contribute their expertise, and connect with great people across global cultures, Jadepoint emerged.

The intention behind our name: Jade, is a precious mineral frequently found in jewelry that denotes fine taste and heart connection. Its exquisite tone evokes the color of growth, financial success, and world-class performance. Point represents leadership teams gaining strategic clarity to aim for the shared vision among all staff of the enterprise. Finally, our artistic logo showcases many dispersed departments collaborating to achieve their shared ambitious goal. 

“the point at which you surpass your ambition”

Jadepoint is a full service Performance Improvement Consulting Firm

Our purpose is inextricably linked to the international community, where we devote our passion and skill to nurture this connection.

our BELIEFS & VALUES

We believe exceptional, genuine service is a universal connector. This heartfelt bond between humans transcends country, language, and culture. Our purpose is inextricably linked to the international community, where we devote our passion and skill to nurture this connection.

We believe in…

Connecting People, Memorable, Moments, Grow, Achieve, Success, Experiences, Awe, Inspire
  • Connecting people with curated details for meaningful, memorable moments.

  • Creating what didn’t exist before, especially innovative experiences that awe and inspire.

  • Problem-solving through root cause analysis and a data-focused approach.

  • Growing sustainable habits in nourishing environments.

  • Achieving superior results and financial success.

Our Values:



VALUES: ACHIEVEMENT & EXCELLENCE
VALUES: CURIOSITY & CREATIVITY
VALUES: TEAM SYNERGY
VALUES: INTENTIONAL DESIGN

TEAM SYNERGY

INTENTIONAL DESIGN

VALUES: CLARITY OF FOCUS
VALUES: UNIVERSAL HUMAN VALUE, DIGNITY & PURSUIT

CURIOSITY & CREATIVITY

ACHIEVEMENT & EXCELLENCE

UNIVERSAL HUMAN VALUE, DIGNITY & PURSUIT

CLARITY OF FOCUS



THE POINT AT WHICH YOU SURPASS YOUR AMBITION